Case Study

Kaida Official

Shopify + Facebook Ads + SEO — launch to scale

Industry
Fashion
Duration
2 Years
Services
Shopify · Facebook Ads · SEO
Kaida Official
3x
ROAS
Top 5
Rankings
2x
Revenue
Full
Build

Overview

Full Shopify build, Facebook ad management and SEO for a growing Pakistani women's fashion brand. Taken from zero to a profitable, ranking e-commerce store.

The Challenge

Kaida had products but no digital presence. Needed a professional Shopify store and profitable paid ads from day one — without wasting months finding what works.

Our Approach

  • Built a custom Shopify theme with a conversion-first layout and mobile-optimised design
  • Set up full product catalogue, collections, and upsell flows
  • Launched Facebook and Instagram campaigns with tight audience targeting
  • Implemented on-page and technical SEO across all product and category pages
  • Optimised ad creative and audiences based on early performance data

The Outcome

3x ROAS on Facebook ads from month two. Top 5 Google rankings for target fashion keywords. Revenue doubled within the first year.

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