Custom Web Design • E‑Commerce Development • Digital Strategy
Nutris Life, headquartered in Lahore, is among Pakistan’s leading nutraceutical brands—an innovator in vitamins, supplements, and wellness essentials nutrislife.com. Celebrated for their science-backed formulations and broad product lineup (from heart health to PCOS support), the brand needed a custom site that truly reflected its premium positioning and diverse offerings.
🛠️ What I Delivered
Fully Customized Web Platform
Built using ThemsPrestige as a foundation, I implemented over 90% bespoke design and functionality to ensure every aspect—from UI elements to backend architecture—was tailored to Nutris Life’s brand standards. Key features include:
- Sleek, responsive aesthetic optimized for desktop and mobile
- Homepage with rotating hero sliders, clean product grid, and trust signals
- Category-specific landing pages, e.g. “Optimum brain health”, “Joint support”, “PCOS & fertility”
- Enhanced product detail layouts with clear benefits, usage guidance, and “Buy Now”/subscription options
- Dynamic cart and offers engine for bundles like “Buy 2, get 1 free”
- Streamlined account and checkout workflows, integrating COD and free-shipping thresholds
- SEO metadata and structured markup for improved search visibility
📈 Performance & User Experience Gains
- Speed‑optimized UX, zipping under 2 seconds on both mobile & desktop
- Conversion-ready product pages built to support informed purchase decisions
- Clear promotional banners, trust signals (e.g. GMP, DRAP certifications), and free-shipping hints driving better engagement
- Integrated analytics for product views, cart abandonment, sales funnel insights
💡 Strategic Enhancements
Custom Bundles & Cart Offers
Automatically applies bundle deals (e.g. WIDON + SURGYVITS) to incentivize higher AOV.
Smart Upsells
At checkout, customers get related product suggestions like GlucoFix for joint support or NutrIM for weight management.
Dynamic Filters & Sorting
Product listings now filter by health need (energy, immunity, etc.), price, and popularity—previous theme options were limited.
Subscription & Recurring Orders
Built-in recurring purchase logic for long-term supplements, backed by clear cancellation policy.
Visual Consistency & Branding
High-resolution product imagery and lifestyle banners aligned with Nutris Life’s brand voice and visual identity growth and online presence.